Legal
Data Privacy
Information on the processing of personal data in accordance with the GDPR.
Preamble
Below, we inform you about the details of data privacy when you visit our website. As a general rule, our website can be used without providing personal data.
Insofar as personal data are collected when you visit our website, we process such data exclusively in accordance with the General Data Protection Regulation (GDPR), the German Federal Data Protection Act (BDSG), and the German Telecommunications and Telemedia Data Protection Act (TDDDG). The processing of personal data takes place exclusively in accordance with this data privacy policy.
This data privacy policy applies to the use of the website at https://www.selbach.com/. For linked content from other providers, the data privacy policy published on the linked website applies.
We would like to point out that security vulnerabilities may occur when data is transmitted over the internet, and that these cannot be entirely prevented even by the technical design of this website. Complete protection of personal data is not possible when using the internet.
1. Data Controller
The following organisation is responsible for the processing of personal data in connection with the use of this website:
Friedhelm Selbach GmbH
Managing Director: Torsten Selbach
Heisenbergstraße 5
42477 Radevormwald
Tel. +49 2195 6801-0
E-Mail: info@selbach.com
3. Hosting
Our website is operated on servers provided by Alfahosting GmbH, Ankerstraße 3b, 06108 Halle, Germany. We have concluded a data processing agreement with Alfahosting GmbH.
When our website is accessed, data is automatically collected and stored in log files on our hosting provider's server. This data may have a personal reference. The data collected includes:
- Website visited
- Time of access
- Volume of data sent in bytes
- The source/referrer from which you accessed the page
- Browser used
- Operating system used
- IP address used (in anonymised form)
The hosting provider uses the data collected to ensure the smooth operation of the website, to ensure IT security, and to improve our offering. If there are concrete indications, the log data may be analysed retrospectively.
The temporary storage of the IP address by the hosting provider is necessary to enable the website to be delivered to the user's computer. For this purpose, your IP address must remain stored for the duration of the session. This data is not combined with other data sources.
The legal basis for data collection is Art. 6 (1) sentence 1 (f) GDPR. Our legitimate interest in data collection arises from the purposes stated above.
The data is deleted by the hosting provider as soon as it is no longer required to achieve the purpose for which it was collected. In the case of data collected to provide the website, this is the case when the respective session has ended.
If data is stored in log files, this technical information is deleted or anonymised after seven days at the latest.
The collection of data to provide the website and the storage of data in log files is essential for the operation of the website. Consequently, you have no option to object to this.
4. Cookies
In addition to the data mentioned above, cookies are used on your device when you use and visit our website.
When you visit our website for the first time, you will be asked whether you consent to the use of cookies and, if so, to which categories of use you consent.
Cookies are small text files that are stored by your browser on your device to save certain information. These cookies are also used to make the use of our offering more pleasant and convenient for you, or for analytical purposes.
Most of the cookies we use are so-called "session cookies". They serve to technically provide you with the services of our website. Once your visit has ended, these cookies are automatically deleted by your browser. Other cookies remain on your device and enable us to recognise it on your next visit (so-called persistent cookies).
The next time you visit our website using the same device, the information stored in cookies is read either by our website ("first-party cookie") or by another website to which the cookie belongs ("third-party cookie").
These cookies are automatically deleted from your system after a preset period, which varies depending on the cookie.
Based on the information stored and returned, the respective website recognises that you have already accessed and visited it with the browser on your device.
We use this information to optimally design and display the website according to your preferences. In doing so, only the cookie itself is identified on your device.
Any further storage of personal data only takes place with your explicit consent, or if this is absolutely necessary to enable you to use the service offered and accessed by you.
This website uses the following types of cookies, the scope and function of which are explained below:
– Essential cookies: Strictly necessary cookies ensure functions without which you cannot use our website as intended. These cookies are used exclusively by us and serve, for example, to keep you logged in as a registered user while accessing various subpages of our website, so that you do not have to re-enter your login details every time you visit a new page. The legal basis for their use is our legitimate interest within the meaning of Art. 6 (1) sentence 1 (f) GDPR.
– Functional cookies: Enable our website to store information you have already provided and to offer you enhanced functions based on this. The legal basis for the use of these cookies is your consent pursuant to Art. 6 (1) sentence 1 (a) GDPR.
You can set your browser so that you are informed when cookies are set, and only allow cookies on a case-by-case basis, e.g. third-party cookies (cookies set by a third party rather than by the website you are currently visiting); you can also exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing your browser. You can delete cookies stored by your web browser at any time.
You have the option to disable cookies in your browser generally at any time.
However, disabling cookies may limit the functionality of this website.
Deleting Cookies
Cookies remain stored on your device until you delete them, which is possible at any time. Expired cookies are also automatically deleted by your browser if you have configured it accordingly.
Expired cookies are no longer sent to our servers by your browser and can therefore no longer be used by us.
Below you will find information on the most common browsers regarding how to delete cookies and manage your cookie settings:
Desktop PC / Laptop
Mobile Devices
If you have not made, or do not make, any deviating settings, cookies that enable or ensure the required technical functions will remain on your device until the browser is closed; other cookies may remain on your device for longer (a maximum of 6 months). To protect your privacy, you should regularly check and independently delete the cookies on your respective device as well as your browser history.
5. SSL/TLS Encryption
For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the website operator, this site uses SSL or TLS encryption. You can recognise an encrypted connection by the fact that the address line of your browser changes from "http://" to "https://" and by the padlock symbol in your browser bar.
When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties (end-to-end encryption). The protocols authenticate the communication partner and ensure the integrity of the data transmitted.
7. Newsletter
Our website offers you the option of subscribing to our newsletter.
Registration takes place via our Web Catalogue using the so-called double opt-in procedure.
This means that after registering, you will receive an email in which you must verify your registration by clicking a confirmation link.
Only after this confirmation will your email address be added to our mailing list.
Providing your email address is required to register for the newsletter.
Additional details, such as name or company, are voluntary and are used solely for personalised communication.
The processing of the data collected as part of the newsletter registration takes place exclusively on the basis of your consent pursuant to Art. 6 (1) (a) GDPR.
You can withdraw your consent at any time with effect for the future.
To do so, you can use the unsubscribe link contained in every newsletter email, or contact us directly.
The lawfulness of any data processing carried out prior to your withdrawal remains unaffected.
The data stored for the purpose of sending the newsletter will be kept until you unsubscribe and will then be deleted,
unless statutory retention obligations prevent this.
8. Applications
Our website gives you the option of applying for a position at our company. We accept digital applications regardless of whether you are applying for a position we have advertised or submitting a speculative application.
9. Social Media Profiles
Our presence on the social networks and video platforms listed below serves the purpose of active, contemporary communication with our customers and prospective customers. There, we provide information about our services, products, and interesting special promotions relating to our company and our services. Further information about us as the provider of the social media channel can be found in our Site Notice.
Below we provide you with the data privacy notices pursuant to Art. 13 GDPR regarding the social media profiles we operate:
9.1 Facebook Fan Page / Facebook Profile
The social network Facebook is operated by Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if your registered office or place of residence is in the EU, by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Facebook").
When you visit our social media presences, your data may be automatically collected and stored for market research and advertising purposes. Pseudonymised usage profiles are created from this data. These may be used, for example, to display advertisements within and outside the platforms that are presumed to match your interests. Cookies are generally used on your device for this purpose.
Information on the function of cookies can be found in our data privacy policy; please refer to the relevant information there. These cookies store visitor behaviour and user interests. This serves to safeguard our predominant legitimate interests, as determined in a balancing of interests, in an optimised presentation of our services and offers as well as effective communication with customers and prospective customers. The legal basis for this processing is therefore Art. 6 (1) sentence 1 (f) GDPR.
The legal basis for the collection and processing of data is your consent within the meaning of Art. 6 (1) sentence 1 (a) GDPR, which you have given, or give, to Facebook when accessing its website.
You can withdraw your consent to data processing at any time with effect for the future; to do so, please contact Facebook directly. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
Detailed information on the processing and use of data by the providers on their websites, as well as a means of contact and your related rights and settings options for protecting your privacy, in particular options to object (so-called opt-out), can be found in Facebook's data privacy notice: facebook.com/about/privacy.
You can find the option to object (opt-out) here: facebook.com/settings?tab=ads
The data processing takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR, which you can view here: facebook.com/legal/terms/page_controller_addendum
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
9.2 YouTube
The video platform YouTube is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, or, if your registered office or place of residence is in the EU, by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").
The following notices do not apply to any direct embedding of YouTube videos on our website.
When you visit our channel on YouTube, your data may be automatically collected and stored for market research and advertising purposes. Pseudonymised usage profiles are created from this data. These may be used, for example, to display advertisements within and outside the video platform that are presumed to match your interests. Cookies are generally used on your device for this purpose. Information on the function of cookies can be found in the relevant data privacy policy; please refer to the information provided there. These cookies store visitor behaviour and user interests.
We also receive statistical analyses from the data collected, showing which groups of people are interested in our individual videos posted on YouTube. In particular, we are provided with the number of views and playback times of videos in this context. This data is provided for statistical analysis in a form that is so anonymised that conclusions about individual persons cannot be drawn. The information contained includes, for example, the approximate geographical location, age group, and other summary characteristics.
The legal basis for the collection and processing of data is your consent within the meaning of Art. 6 (1) sentence 1 (a) GDPR, which you have given, or give, to Google when accessing its website(s). You can withdraw your consent to data processing at any time with effect for the future; to do so, please contact Google directly. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
Detailed information on the processing and use of data by Google on the YouTube website, as well as a means of contact and your related rights and settings options for protecting your privacy, can be found in Google's data privacy notice, available at the following link: policies.google.com/privacy
9.3 LinkedIn (Company Profile)
For recruitment purposes, we use the professional/career network "LinkedIn" and maintain a company profile there. LinkedIn is operated by LinkedIn Corporation, 1000 W. Maude Ave., Sunnyvale, California 94085, USA, or, if your registered office or place of residence is in the EU, by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn").
There is a data processing agreement between us and LinkedIn, which is available here: linkedin.com/legal/l/dpa
When you visit our company profile on LinkedIn, your data may be automatically collected and stored by LinkedIn for market research and advertising purposes, as well as for offering job opportunities presumed to be of interest to you (so-called Page Insights). Pseudonymised usage and interest profiles are created from this data. Cookies are generally used on your device for this purpose.
Information on the function of cookies is provided in LinkedIn's data privacy policy and cookie policy; please refer to the relevant information there. These cookies store visitor behaviour and user interests.
We also receive statistical analyses from the data collected, showing which groups of people are interested in our company page. This data is processed for statistical analyses in a form that is so anonymised that conclusions about individual persons cannot be drawn, and may include information such as the approximate geographical location, age group, and other summary characteristics.
The processing of personal data using Page Insights on LinkedIn takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR, which you can view here: legal.linkedin.com/pages-joint-controller-addendum
Regardless of the internal responsibilities agreed between us and LinkedIn, you may direct any data protection-related inquiries to us or our Data Protection Officer, as well as to LinkedIn.
If LinkedIn asks you for consent to data processing, for example by means of a checkbox, the legal basis for the data processing is Art. 6 (1) sentence 1 (a) GDPR.
You can withdraw your consent at any time with effect for the future; to do so, you must contact LinkedIn. Data processing carried out prior to the withdrawal remains lawful.
If you would like to disable LinkedIn advertising cookies, please use the following link: linkedin.com/psettings/guest-controls/retargeting-opt-out
Detailed information on the processing and use of data by LinkedIn, as well as a means of contact and your related rights and settings options for protecting your privacy, can be found in LinkedIn's data privacy notice, available at the following link: linkedin.com/legal/privacy-policy
LinkedIn's cookie policy can be found at the following link: linkedin.com/legal/cookie-policy
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
9.4 Instagram Account
The social network Instagram is operated by Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if your registered office or place of residence is in the EU, by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Facebook").
When you visit our social media presences, your data may be automatically collected and stored for market research and advertising purposes. Pseudonymised usage profiles are created from this data. These may be used, for example, to display advertisements within and outside the platforms that are presumed to match your interests.
Cookies are generally used on your device for this purpose. Information on the function of cookies can be found in our data privacy policy; please refer to the relevant information there. These cookies store visitor behaviour and user interests.
This serves to safeguard our predominant legitimate interests, as determined in a balancing of interests, in an optimised presentation of our services and offers as well as effective communication with customers and prospective customers. The legal basis for this processing is therefore Art. 6 (1) sentence 1 (f) GDPR.
The legal basis for the collection and processing of data is your consent within the meaning of Art. 6 (1) sentence 1 (a) GDPR, which you have given, or give, to Facebook when accessing its website.
You can withdraw your consent to data processing at any time with effect for the future; to do so, please contact Facebook directly. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
Detailed information on the processing and use of data by the provider on its website, as well as a means of contact and your related rights and settings options for protecting your privacy, in particular options to object (so-called opt-out), can be found in Instagram's data privacy notice: help.instagram.com/519522125107875.
You can find the option to object (opt-out) in the privacy settings of your Instagram account at: instagram.com/accounts/privacy_and_security.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
10. Your Rights and How to Exercise Them
You are entitled to the rights listed below. You can exercise these rights against us. To do so, please use the contact details provided above or contact us by email at: info@selbach.com.
Right of Access:
Pursuant to Art. 15 GDPR, you have the right to request information about your personal data processed by us. In particular, you may request information about the purposes of processing, the category of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right to lodge a complaint, the origin of your data if it was not collected by us, and the existence of automated decision-making, including profiling, and, where applicable, meaningful information about the details involved.
Rectification:
Pursuant to Art. 16 GDPR, you have the right to request the immediate rectification of inaccurate personal data, or the completion of incomplete personal data, stored by us concerning you.
Erasure:
Pursuant to Art. 17 GDPR, you have the right to request the erasure of your personal data stored by us, unless processing is necessary for exercising the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise or defence of legal claims.
Restriction of Processing:
Pursuant to Art. 18 GDPR, you have the right to request the restriction of the processing of your personal data if you dispute the accuracy of the data, if the processing is unlawful but you oppose its erasure and we no longer need the data but you require it for the establishment, exercise or defence of legal claims, or if you have objected to the processing pursuant to Art. 21 GDPR.
Data Portability:
Pursuant to Art. 20 GDPR, you have the right to receive the personal data you have provided to us in a structured, commonly used and machine-readable format, or to request that it be transferred to another controller.
Withdrawal of Your Consent:
Pursuant to Art. 7 (3) GDPR, you have the right to withdraw any consent you have given us at any time. As a result, we may no longer continue the data processing based on this consent in future. Withdrawal of consent does not affect the lawfulness of the processing carried out on the basis of the consent before its withdrawal. Please send your withdrawal to the contact details provided above or by email to: info@selbach.com
Right to Object
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is based on Art. 6 (1) sentence 1 (e) or (f) GDPR; this also applies to profiling based on these provisions.
We will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to establish, exercise or defend legal claims.
If your personal data is processed for the purposes of direct marketing, you have the right to object at any time to the processing of your personal data for such marketing purposes; this also applies to profiling insofar as it is related to such direct marketing.
If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes.
In connection with the use of information society services, and notwithstanding Directive 2002/58/EC, you have the option of exercising your right to object by automated means using technical specifications.
Automated Individual Decision-Making, Including Profiling
You have the right not to be subject to a decision based solely on automated processing – including profiling – which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision is necessary for entering into or performing a contract between you and us, is authorised by Union or Member State law to which we are subject and which lays down suitable measures to safeguard your rights, freedoms and legitimate interests, or is based on your explicit consent.
However, such decisions may not be based on special categories of personal data pursuant to Art. 9 (1) GDPR, unless Art. 9 (2) (a) or (g) GDPR applies and suitable measures have been taken to protect your rights, freedoms and legitimate interests.
Complaint to a Supervisory Authority:
Pursuant to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority. As a rule, you may contact the supervisory authority of your usual place of residence, place of work, or of our company's registered office.
11. Status of this Data Privacy Notice
The continuous development of the internet occasionally requires adjustments to our data privacy policy. We reserve the right to make such changes at any time.
Last updated: February 2025
9. Social Media Profiles
Our presence on the social networks and video platforms listed below serves the purpose of active, contemporary communication with our customers and prospective customers. There, we provide information about our services, products, and interesting special promotions relating to our company and our services. Further information about us as the provider of the social media channel can be found in our Site Notice.
Below we provide you with the data privacy notices pursuant to Art. 13 GDPR regarding the social media profiles we operate:
9.1 Facebook Fan Page / Facebook Profile
The social network Facebook is operated by Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if your registered office or place of residence is in the EU, by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Facebook").
When you visit our social media presences, your data may be automatically collected and stored for market research and advertising purposes. Pseudonymised usage profiles are created from this data. These may be used, for example, to display advertisements within and outside the platforms that are presumed to match your interests. Cookies are generally used on your device for this purpose.
Information on the function of cookies can be found in our data privacy policy; please refer to the relevant information there. These cookies store visitor behaviour and user interests. This serves to safeguard our predominant legitimate interests, as determined in a balancing of interests, in an optimised presentation of our services and offers as well as effective communication with customers and prospective customers. The legal basis for this processing is therefore Art. 6 (1) sentence 1 (f) GDPR.
The legal basis for the collection and processing of data is your consent within the meaning of Art. 6 (1) sentence 1 (a) GDPR, which you have given, or give, to Facebook when accessing its website.
You can withdraw your consent to data processing at any time with effect for the future; to do so, please contact Facebook directly. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
Detailed information on the processing and use of data by the providers on their websites, as well as a means of contact and your related rights and settings options for protecting your privacy, in particular options to object (so-called opt-out), can be found in Facebook's data privacy notice: facebook.com/about/privacy.
You can find the option to object (opt-out) here: facebook.com/settings?tab=ads
The data processing takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR, which you can view here: facebook.com/legal/terms/page_controller_addendum
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
9.2 YouTube
The video platform YouTube is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, or, if your registered office or place of residence is in the EU, by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").
The following notices do not apply to any direct embedding of YouTube videos on our website.
When you visit our channel on YouTube, your data may be automatically collected and stored for market research and advertising purposes. Pseudonymised usage profiles are created from this data. These may be used, for example, to display advertisements within and outside the video platform that are presumed to match your interests. Cookies are generally used on your device for this purpose. Information on the function of cookies can be found in the relevant data privacy policy; please refer to the information provided there. These cookies store visitor behaviour and user interests.
We also receive statistical analyses from the data collected, showing which groups of people are interested in our individual videos posted on YouTube. In particular, we are provided with the number of views and playback times of videos in this context. This data is provided for statistical analysis in a form that is so anonymised that conclusions about individual persons cannot be drawn. The information contained includes, for example, the approximate geographical location, age group, and other summary characteristics.
The legal basis for the collection and processing of data is your consent within the meaning of Art. 6 (1) sentence 1 (a) GDPR, which you have given, or give, to Google when accessing its website(s). You can withdraw your consent to data processing at any time with effect for the future; to do so, please contact Google directly. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
Detailed information on the processing and use of data by Google on the YouTube website, as well as a means of contact and your related rights and settings options for protecting your privacy, can be found in Google's data privacy notice, available at the following link: policies.google.com/privacy
9.3 LinkedIn (Company Profile)
For recruitment purposes, we use the professional/career network "LinkedIn" and maintain a company profile there. LinkedIn is operated by LinkedIn Corporation, 1000 W. Maude Ave., Sunnyvale, California 94085, USA, or, if your registered office or place of residence is in the EU, by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn").
There is a data processing agreement between us and LinkedIn, which is available here: linkedin.com/legal/l/dpa
When you visit our company profile on LinkedIn, your data may be automatically collected and stored by LinkedIn for market research and advertising purposes, as well as for offering job opportunities presumed to be of interest to you (so-called Page Insights). Pseudonymised usage and interest profiles are created from this data. Cookies are generally used on your device for this purpose.
Information on the function of cookies is provided in LinkedIn's data privacy policy and cookie policy; please refer to the relevant information there. These cookies store visitor behaviour and user interests.
We also receive statistical analyses from the data collected, showing which groups of people are interested in our company page. This data is processed for statistical analyses in a form that is so anonymised that conclusions about individual persons cannot be drawn, and may include information such as the approximate geographical location, age group, and other summary characteristics.
The processing of personal data using Page Insights on LinkedIn takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR, which you can view here: legal.linkedin.com/pages-joint-controller-addendum
Regardless of the internal responsibilities agreed between us and LinkedIn, you may direct any data protection-related inquiries to us or our Data Protection Officer, as well as to LinkedIn.
If LinkedIn asks you for consent to data processing, for example by means of a checkbox, the legal basis for the data processing is Art. 6 (1) sentence 1 (a) GDPR.
You can withdraw your consent at any time with effect for the future; to do so, you must contact LinkedIn. Data processing carried out prior to the withdrawal remains lawful.
If you would like to disable LinkedIn advertising cookies, please use the following link: linkedin.com/psettings/guest-controls/retargeting-opt-out
Detailed information on the processing and use of data by LinkedIn, as well as a means of contact and your related rights and settings options for protecting your privacy, can be found in LinkedIn's data privacy notice, available at the following link: linkedin.com/legal/privacy-policy
LinkedIn's cookie policy can be found at the following link: linkedin.com/legal/cookie-policy
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.
9.4 Instagram Account
The social network Instagram is operated by Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if your registered office or place of residence is in the EU, by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Facebook").
When you visit our social media presences, your data may be automatically collected and stored for market research and advertising purposes. Pseudonymised usage profiles are created from this data. These may be used, for example, to display advertisements within and outside the platforms that are presumed to match your interests.
Cookies are generally used on your device for this purpose. Information on the function of cookies can be found in our data privacy policy; please refer to the relevant information there. These cookies store visitor behaviour and user interests.
This serves to safeguard our predominant legitimate interests, as determined in a balancing of interests, in an optimised presentation of our services and offers as well as effective communication with customers and prospective customers. The legal basis for this processing is therefore Art. 6 (1) sentence 1 (f) GDPR.
The legal basis for the collection and processing of data is your consent within the meaning of Art. 6 (1) sentence 1 (a) GDPR, which you have given, or give, to Facebook when accessing its website.
You can withdraw your consent to data processing at any time with effect for the future; to do so, please contact Facebook directly. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
Detailed information on the processing and use of data by the provider on its website, as well as a means of contact and your related rights and settings options for protecting your privacy, in particular options to object (so-called opt-out), can be found in Instagram's data privacy notice: help.instagram.com/519522125107875.
You can find the option to object (opt-out) in the privacy settings of your Instagram account at: instagram.com/accounts/privacy_and_security.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of data protection.